Wednesday, August 17, 2016

The Daily Press

It can be said that I'm a little bit late reviewing a coffee shop. Coffee shop has been trending up since end of last year in Indonesia, not only in Jakarta. Afternoon coffee in one of these place has become the new lifestyle especially to the youngsters.

One of the hip coffee shop in Gading Serong area in Tangerang is The Daily Press. There is other famous coffee shop just a few shop next to them, Turning Point Coffee, which also serve good coffee. Ambiance wise, I prefer The Daily Press because of they are located at the corner building, so they have windows for the light to shine in from the side wall. The area is also bigger than Turning Point Coffee and more cozy-er to my liking. Meanwhile, according to the pro's, they both served equal quality of coffee from the high quality beans. To be honest, I'm still a newbie to coffee roaster things so I cannot differentiate between them. There is 17% discount as I visit them today due to our Independence Day.

Cappuccino - IDR 37K

In every chance to visit coffee shops, I always try their Cappuccino as a first benchmark. In here, the taste is almost perfect, except they serve it warm, almost cold. I don't know whether it is the standard for every coffee shop, but I expect it a bit warmer. There are people who like to choose the picture of the milk frothy (latte arts), but I'm not sure they are able to do it here.

Piccolo - IDR 28K

I am also not sure what kind of coffee is this before today. Here's a definition from Cafeculture.com : "Traditionally, a Piccolo latte is a ristretto shot (15-20 ml) topped with warm, silky milk served in a 100 ml glass demitasse (small latte glass) ... basically, a baby latte, as the Italian pronunciation suggests. There have been other names for this drink, such as the Spanish version Cataldo, or a Mezzo-Mezzo." So, in short, it's a mini coffee latte. It served with a small cookie, for some said it's for the replacement of sugar. The bitterness of the coffee is softened as we eat the cookie after we sip the coffee.

Ice Blended Red Velvet - IDR 35K

The other reason I prefer The Daily Press over Turning Point Coffee is because they have more variety of cold drinks. At Turning Point Coffee, they only have one kind of cold drink. This is one of the example in The Daily Press for non-coffee drinks. The taste is just okay and a bit too sweet to my liking. But, kids and some females might like this drinks.

Surprisingly, the owner of these trending coffee shops are mostly youngsters. They are mostly the son/daughter from the privileged families, who are just graduate from college, passionate about coffee roasters, young, energetic, and have creative minds. Deep inside my mind, there is a thought to open a coffee shop like this. Co-joining with friends is the best option. But then, I hesitate to try. One is because I'm afraid this is only trending for a short period. Two, this business need huge investment and money. Passion only is not enough.

There is a red Ferrari parked in front of this coffee shop everyday, everytime I pass this place. Fancy girls and well groomed men visiting this place which I assumed friends of the owner, indicating the well above social status.

I realised this business is out of my league....

Happy Independence Day!

Food - 9/10
Cleanliness - 10/10
Service - 10/10
Ambiance - 9/10
Price/Value - 7/10

The Daily Press
Ruko Golden 8 Blok J No. 5
Jl Ki Hajar Dewantara
Gading Serpong
Tangerang
Business Hours : Mon to Sun 10am-10pm